Blask release notes – October 2025

October 2025 marked a major milestone for Blask, with two significant product launches, rapid geographic expansion across Africa, the Gulf, and Eastern Europe, and a new global record — 100 countries now live on the platform.

🎮 Global Games: worldwide casino game tracking

In October, Blask introduced Global Games, enabling users to track any casino game’s visibility and placement across all Blask-covered markets.

This feature connects local and global perspectives: by selecting a single game, users can instantly see how it performs across regions, identify where titles gain traction, and understand how game visibility evolves from regional launches to global adoption.

Global Games is designed for operators, studios, and content partners who need to understand the full life cycle of a game — from flagship releases to niche performers — while keeping geographic context at the core of content performance analysis.

📅 Seasonality: understanding when markets moves

Blask also launched Seasonality, a new analytical layer that reveals cyclical market behavior over time. The Seasonality widget highlights weekly, monthly, and annual performance patterns, making it easier to spot recurring demand peaks and slowdowns.

By visualising market rhythms, Seasonality helps teams identify demand spikes driven by holidays, lotteries, or sporting events, and plan acquisition or promotional strategies accordingly. Instead of guessing timing, users can now align budgets and resources with proven market cycles.

🌍 New countries and the 100-market milestone

Blask’s global coverage expanded significantly in October, adding new markets across Africa, the Gulf, and Eastern Europe and pushing total coverage beyond 100 tracked countries for the first time.

Newly added countries include Ukraine, Niger, Saudi Arabia, United Arab Emirates, Qatar, Kuwait, Chad, Mauritania, Madagascar, Somalia, Tunisia, Zimbabwe, Jordan, and South Sudan.

Explore: Quick tour – the Countries view in Blask Games

This expansion unlocks deeper insight into diverse regional dynamics — from mature, regulated European markets to mobile-first African ecosystems and rapidly growing Gulf regions. Crossing the 100-country mark enables users to benchmark visibility, regulation, and growth across nearly the entire global iGaming landscape.