About Makeberry.
Makeberry is a global affiliate network dedicated to helping partners “get their berries.” The company’s core mission is to optimize partner traffic, ensure higher profitability, and deliver exceptional service at every step.
Makeberry achieves this by continuously enhancing its tools for maximum efficiency and performance, connecting advertisers and affiliates worldwide, and making conversions seamless for both sides.
Primary audience: Affiliates and product owners across all geographies.
The challenge.
At the heart of Makeberry’s operations is the constant search for new products to integrate and optimize. Identifying and evaluating suitable products was a significant challenge.
- Lack of advanced tools made it difficult to create detailed user profiles for effective traffic targeting.
- The impact on business was clear: lower-quality traffic resulted in suboptimal performance and reduced profitability for both Makeberry and its partners.
Oleksandr, Head of Makeberry Affiliates: “Before Blask, finding and evaluating new products for integration was a significant challenge”.
Implementing Blask.
To overcome these challenges, Makeberry set out to find innovative technologies and chose to try Blask. The decision was motivated by a desire to stay ahead in traffic optimization and data-driven decision-making.
Key Blask tools in use:
- Brands and Games ratings for finding new products.
- GEO-assessment with Customer Profile for sharper, more precise analytics.
Integration process:
- Blask’s tools fit smoothly into existing workflows and required minimal extra customization.
- The Business Development team led the implementation, focusing on product selection across key geographies.
Implementation timeline:
- Smooth and quick, with immediate value realized.
Blask has significantly enhanced our ability to analyse and optimise traffic, enabling greater profitability for all parties involved.
Oleksandr, Head of Makeberry Affiliates
Real results with data-driven insights
Blask quickly became essential for the team, delivering deeper insights and supporting faster, more strategic responses to GEO-related requests.
- Enhanced analytics enabled Makeberry to make better, timelier decisions.
- Operations improved, as the team could process requests more efficiently and serve partners with greater responsiveness.
Oleksandr says: “Blask’s analytics tools allowed us to gather more detailed insights, improving our overall data-driven decision-making.”
Using Blask reinforced the importance of detailed analytics in driving business growth. Blask’s ability to simplify complex data analysis and provide actionable insights has been particularly valuable for Makeberry.
A long-term perspective with Blask.
Makeberry’s partnership with Blask keeps evolving:
- The company looks forward to Blask expanding its coverage to additional geographies.
- Enhancements and new features in Blask’s roadmap are expected to further improve Makeberry’s analytics and optimization.
- Over the next few years, Blask can help Makeberry monitor geographic trends more effectively and refine strategies on a global scale.
Blask’s analytics tools not only improved data-driven decisions but also made it easier for the Makeberry team to process GEO-related requests. With more efficient workflows, operations have become more streamlined, and the team is able to respond to partner needs faster.
Conclusion.
Makeberry’s experience with Blask shows how advanced analytics add real business value.
By increasing efficiency, delivering deeper insights, and freeing up internal resources, Blask helps Makeberry deliver better results for partners — today and in the future.
Ready to see what Blask can do for your affiliate network? Get in touch to discover the difference.
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