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AGLC’s registrant list previews Alberta’s licensed field for the July 13 launch: Ontario-tested demand leaders, local casino-linked entrants, and a deep offshore revenue pool Blask already measures in CEB and BAP. The piece connects list composition to what the first regulated cycle will actually test.
Google Ads updated its gambling and games policy for Alberta on May 4, 2026. AGLC-authorized operators can now run brand awareness campaigns targeting Alberta users, with full advertising rights opening after the province's licensed iGaming market goes live on July 13.
Rivalry's entire C-suite and four board members resigned months after the operator paused all player activity. Blask data for Ontario — Rivalry's only licensed market — shows why: a brand that never converted its esports identity into market share. The Ontario Blask Index peaked at 720 in January 2026, then fell 85% by March.
