Brazil’s top 20 operators in 2025

Brazil’s first regulated chapter is already producing clear winners and a clearer logic of winning.

This report tracks the 20 most influential betting brands in the country and explains who leads, who adapts, and what separates the winners now that compliance, CRM, and cultural fit weigh as much as odds.

Built on Blask’s AI market intelligence and read through brmkt’s strategic lens, it moves beyond rankings. The goal is to show how brand power is being built under stricter KYC, regulated payment rails, and a market where trust is becoming a performance metric.

For whom

Operators shaping acquisition and retention strategy, investors looking for early signals of durable share, agencies and platforms choosing partners, and regulators tracking how the market is maturing in practice.

What’s inside

• Concise profiles of the top 20 brands across positioning, acquisition, tone of voice, and localization.
• Comparative views built around BAP, APS, CEB, and Blask Index.
• A market timeline that connects the shift from grey growth to regulated discipline — and a 2026 outlook pointing to brand distinction, retention pressure, tighter governance, platform maturity, and likely M&A.

Get the full report

Download Brazil’s Betting Brands Report 2025 to see which strategies are holding up under regulation — and which brands are turning compliance and culture into competitive advantage.