Market overview

Market overview

Hungary’s iGaming market: open on paper, closed in practice

Blask data shows how a formally liberalised market remains concentrated around the former monopoly. Hungary recently changed government for the first time in sixteen years. The new administration has put the gambling sector under scrutiny, reviewing the arrangements that shaped today’s market. On paper, it looks mature and highly channelized. Blask data reveals the real […]

Traditional iGaming brands in the US lose consumer demand to sweepstakes casinos

Blask data reveals the scale of the grey area segment as sweepstakes operators come under regulatory scrutiny. Blask recently introduced sweepstakes casino analytics for the US iGaming market, and the segment proved to be huge. According to the January–May 2026 data, nationwide demand for sweepstakes brands was higher than user interest for traditional iGaming operators. […]

Australian iGaming: a market where money does not follow demand

Blask data shows that offshore operators capture the majority of Australian iGaming revenue despite holding less than 30% of user demand. Recent tightening in enforcement helped licensed iGaming brands in Australia capture the vast majority of user demand. Except for one jurisdiction, where the population structure works against them. Yet the money still leaks offshore […]

West Virginia iGaming market cracked under offshore pressure

Blask data shows that demand for unlicensed brands in the state exceeded demand for onshore operators in April 2026. West Virginia is the first regulated multi-operator online casino state where, according to Blask data, offshore demand overtook onshore user interest. The only other state with a regulated online casino vertical where offshore brands already lead […]

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