How June performs across global iGaming markets 

The first month of summer usually sits near the bottom of the calendar — until a major tournament lands inside it.

June is one of the weakest months in the iGaming calendar. In over half of the 133 countries currently tracked by Blask, June ranks in the bottom three by Blask Index. But the 2023-2025 average hides a wide gap between years: in a summer of major tournaments, June can rise to a top-three month in many markets.

A month near the bottom

On the 2023–2025 average, June ranks in the bottom half in more than three fourth of all iGaming markets in the world. The absolute worst performance is shown by African countries, while 17 of 38 markets in Asia and Oceania region manage to place June in the upper half of the ranks.    

In 68 of 133 markets June is ranked in the bottom three. The most common rank is 11th, shared by 39 countries. Only 11 markets place the month in the top three, and just two — Armenia and Laos — rank it first on 2023-2025 average.

The weakest year for June in the period is 2023 with 97 of 133 markets ranking the month in bottom three. In 29 countries the first summer month was the worst of 2023, only January and July accounted for the last place in more countries.

The big tournaments influence

June 2024 was completely different. Three major sport events ran at once: the UEFA Euro in Germany, the Copa América in the United States, and the ICC Men’s T20 World Cup in the West Indies and the US. The share of markets placing June in the top three jumped from under 1% in 2023 to 24% in 2024.

Europe shows the swing most clearly. On the three-year average, June is the weakest month of the year for the region — yet in 2024 it reached the top three in 4 of every 10 European markets, against none the year before. 

In Germany, the UEFA Euro host nation, June’s rank rose from 11th to 1st; in Denmark, Hungary and Slovenia, it climbed from the bottom to 1st or 2nd. Cricket demand followed the T20 World Cup, won by India: the rank of June rose from 10th to 3rd in India and from 7th to 3rd in Pakistan.

In 2025, with no comparable tournament, June’s rank fell back across the same European markets — in Hungary, Slovenia and Denmark it returned to 12th. The share of the region’s countries with June in the top three dropped from 41% to 3%.

Additional proof

2025 showed that June’s rank rises only as far as something lands in it. The expanded FIFA Club World Cup, hosted in the United States, coincided with the month’s rank climbing from 11th to 6th in the country. And after the Indian Premier League was suspended during the India–Pakistan crisis and its final pushed into early June, cricket demand held up — the month ranked 4th in India.

One region never joins in. In Sub-Saharan Africa, June is the weakest month on the three-year average — in the bottom three in 31 of 36 markets, and never in the top three. Even the crowded summer of 2024 barely moved it: about 70% of African markets still ranked June in the bottom three. 

What the pattern reveals

June has little demand of its own. Across the years it is one of the weakest months globally, and the strength it occasionally shows is tied to the sporting calendar. The next test has already started: the 2026 FIFA World Cup.

Explore how previous World Cups shaped iGaming demand across Europe and Latin America — based on Blask historical data.