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Legal poker rooms operate in fewer US states than legal online casinos — offshore operators fill the gap. In the US, online poker is regulated in eight states, but only six of them have licensed operators actually running games. That is a consequence of how the vertical works — and it does not help channelise […]
Most iGaming operators benchmark against their own past performance. That only tells you if you're growing — not whether you're winning. This article explains how demand-based signals reveal where any brand actually stands in a market, from #1 to #164.
Blask data shows how much the Indian iGaming market depends on cricket events, especially on the domestic league. Cricket is the number one sport in India — Blask data reveals that iGaming demand in the country strictly follows the cricket calendar. The main booster is the Indian Premier League (IPL) — domestic league, running roughly […]
March leads Q1 in 60% of markets Blask tracks, but ranks in the top three for the full year in only 8%. Blask seasonality data for 2023–2025 shows March as the best-performing Q1 month in most tracked markets. In many of them it holds the lead every year. But on a full-year scale, March mostly […]
How we build our data and what stands behind our metrics
Provinces transitioning to an open market are set to solve a channelisation problem that monopoly regulation never did. Alberta is getting ready to become the second of Canada’s ten provinces to open its iGaming market to private operators, following Ontario, which did so four years ago. Many brands already operating in Ontario have expressed interest […]
Blask data reveals the dynamics of the booming events betting market as the regulators’ fight intensifies. According to Blask, prediction markets are the fastest-growing vertical in US iGaming. Demand for them, measured by Blask Index, rose 3.5x in 2025 but still remained well below the peak registered during the US presidential elections in autumn 2024. […]
US online betting demand follows major leagues calendars — with one exception. One of the biggest sporting events in the United States takes place every March. The college basketball tournament known as March Madness is the only student sports event that visibly moves US iGaming demand, measured by Blask Index. Everything else in the US […]
