Reading the “X”: Brazil vs. UK, and how to actually use the Blask Index
This article is about correct usage of such tool as Blask Index, explaining how to interpret the data correctly
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This article is about correct usage of such tool as Blask Index, explaining how to interpret the data correctly
Or How Blask Index Trends turns motion into meaning. TL;DR Blask Index Trends turns a single Blask Index chart into decisions. It splits the curve into clear Rise/Fall/Flat segments, shows a clean Trend with mean and median as baselines, and scores the strength of each move with a Growth Index (-100 to +100). In one […]
Blask introduces a new AI-powered methodology for calculating CEB — tailored to the realities of both local and international iGaming brands. Gain deeper, market-specific insights to drive smarter decisions.
Blask introduces APS and CEB — two AI-powered metrics that redefine how iGaming brands measure acquisition potential and earning strength across markets.
Market share is no longer the sole measure of success. The real game-changer? Brand’s Accumulated Power (BAP). Discover why this metric is redefining strategy and how it empowers brands to thrive in a competitive landscape. Since the 1980s, marketing has evolved significantly from its foundational principles, many of which were crystallized in Philip Kotler’s landmark […]