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In iGaming, performance marketing has long been the industry’s comfort zone. Every click, conversion, and deposit is tracked, measured, optimized, and forgotten once the next campaign begins. It feels efficient, but it’s also shortsighted. What truly defines long-term winners in competitive markets isn’t who bought the most traffic. It’s the one who built the most […]
How do iGaming affiliates use Blask?
💡 Thailand’s new prime minister, Anutin Charnvirakul, has publicly ruled out casino legalisation for now. That stance keeps the market in a quasi‑offshore state and redirects demand into grey channels rather than a taxed, licensed framework. Executive snapshot Thailand is an unregulated, digital‑first market with high mobile penetration and a concentrated brand field. Blask’s Market […]
✍️ TL;DR A wave of enforcement and licensing in a single market can rapidly shrink offshore supply and concentrate player attention on licensed operators. Peru’s 2024–25 rollout is a recent, clear example: regulators report a ~40% reduction in offshore online offers after licensing and blocking activity, and licensed brands gained visible share as a result. […]
Introducing Blask Trends: see the signal behind the noise
Blask Games turns nightly lobby screenshots into a live Game Visibility Rank, showing which titles really own the casino front row — and why it matters.
Open a country dashboard and the picture is instant: Game #1 owns half the nation’s Share of Interest, while new titles race up the chart. That read-out is the Blask Index — think of it as the iGaming world’s Nasdaq, now tracking individual games. Built on our Share-of-Interest method, the Index quantifies raw player appetite, […]
Blask introduces APS and CEB — two AI-powered metrics that redefine how iGaming brands measure acquisition potential and earning strength across markets.
