Data-driven marketing strategies for iGaming operators
Learn how Blask’s live metrics — Blask Index, BAP, APS, CEB and GVR — turn gut-feel campaigns into data-driven wins, from picking hot geos to optimising lobby tiles.
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Strategy
The high stakes of CAC in iGaming — and how Blask slashes the cost-per-player
iGaming CAC remains sky-high. Discover how Blask’s real-time data tools optimize targeting, timing, and creative to reduce CAC by up to 30% — without increasing ad spend.
Unlocking sponsorship ROI: how Blask turns sports deals into actionable iGaming insights
Sponsorship no longer needs to be a leap of faith. Blask’s APS + CEB framework ties every jersey patch or tournament logo to concrete jumps in new players and GGR—so you can prove, price and scale the next deal with confidence.
Step-by-step guide to leveraging influencers – from Blask’s internal workshop slide
Stop guessing at streamer ROI. Learn how Blask’s hour-level Index and monthly APS bands turn influencer hype into trackable registrations and revenue — complete with step-by-step dashboards and real-world use cases.
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