Blask
Data last updated:September 7

Gambling market overview in Armenia

iGaming insights, trends and data from Blask

Dive in Blask data

We provide limited data here, you can get full granularity and analytics in Blask app
Armenia

Blask Index performance

Blask Index shows the level of engagement and interest across all brands in Armenia.
1.65M
Highest period value
August 31
This metric serves as a barometer for the iGaming industry and integrates various indicators to provide an overall view of market trends and shifts.
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5/95
Brands listed in Armenia

Top brands by BAP

BAP (Brand's Accumulated Power) shows each brand’s share of total consumer interest — a quick way to compare visibility across the market. This is just the surface.
#BrandBAPMoM
1
Adjarabet
Adjarabet
45.92%3.79%
2
totogaming
totogaming
32.73%8.61%
3
VBET
VBET
13.76%0.25%
4
GoodWin
GoodWin
7.03%26.27%
5
1win
1win
0.32%1.79%
Blask tracks iGaming brands in each country to rank them by 5+ key performance metrics.

Player motivations and products

Blask creates iGaming audience profiles using a multi‑step approach based on extensive user surveys across multiple countries. This data powers an AI model enhanced with industry knowledge, market dynamics, and player psychology.
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Sports Betting Motivations
To earn money
30%
Comfortable, easy / no need to leave home
30%
To win (without reference to money)
25%
Which products do you use?
Traditional sports (football, cricket, kabaddi, etc.)
70%
Lottery
40%
Slots and other instant win games (Aviator, scratch cards, etc.)
35%

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Global reach across
54+ markets
Global reach across 54+ markets
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no limits
All metrics, no limits
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Always included
Always current. Always included
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Use cases

Transforming businesses together: the success stories of our partners
Data meets  innovation
Data meets innovation
We come across the word “innovative” too often. However, “Game changing” is more appropriate in Blasks' case, where quant data and industry knowledge meet!
Gilles Catteeuw
Director of Marketing
Game changing analytics tool
Game changing analytics tool
In a market crowded with analytics tools, Blask stands out as one of the most interesting products available today. With its variety of promising features and immense potential for future development, this tool is truly a game changer!
Margarita Malysheva
Chief Marketing Officer