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Top three markets where leadership shifted in 2025

Market leaders in iGaming rarely lose their positions. When they do, regulators are often involved. Leaders in iGaming typically hold their ground. Smaller operators struggle to break through, and top rankings remain stable year after year. Blask data shows that several markets bucked this pattern in 2025. The biggest of such countries are the Philippines, […]

iGaming market weekly report | Jan 19–25, 2026

How player acquisition interest shifted across global betting markets, measured by Blask Index week-over-week (WoW) momentum. Week’s headline Event-driven demand dominated the tape, with upside concentrated in European calendar effects and downside shaped by suppression and post-event decay. Austria (+17.7%) led Europe on Kitzbühel’s Hahnenkamm weekend, while Sweden (+9.9%) and Norway (+8.5%) moved as a […]

AFCON’s football month failed to boost iGaming demand

Blask data demonstrates standard patterns persisted even in finalist countries.The AFCON 2025 tournament concluded on 18 January. The competition, with Morocco as host nation, kicked off on 21 December and featured 52 matches across 19 match days. Such an intensive schedule theoretically should have influenced iGaming metrics, especially in markets where favorites competed. However, Blask […]

How January performs across global iGaming markets

Often written off as low season, the first month of the year looks far healthier across Europe than its reputation suggests.January is widely treated as iGaJanuary is weak often enough to deserve its reputation. Yet in many markets it sits in the middle of the yearly ranking, and in a smaller group concentrated in Europe, […]

iGaming market weekly report | Jan 12–18, 2026

How acquisition intent rebalanced across global betting markets this week, tracked via Blask Index week-over-week (WoW) movement. Week’s headline This week’s iGaming momentum split cleanly between structural policy re-pricing and headline-driven sports cycles. Colombia led the upside as the VAT base shift reset first-time economics and pulled users into operator comparisons, while Venezuela showed how […]

How do iGaming SEO specialists use Blask

Blask brings brand-level market intelligence into SEO planning: where to focus, when to move, and which games and providers are getting storefront attention. Blask addresses two practical limits for iGaming SEO: brands often span multiple domains and mirrors, plus market demand shifts faster than quarterly reporting cycles. It adds a market layer on top of […]

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