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Thailand sits in an interesting position: no onshore licensing framework yet, a $2.71 B Competitive Earning Baseline, and one challenger brand that doubled its market presence in twelve months. That combination — deep organic demand, limited infrastructure friction from formal competition, and a clear window for differentiation — makes Thailand one of the more compelling […]
This article is about correct usage of such tool as Blask Index, explaining how to interpret the data correctly
Or How Blask Index Trends turns motion into meaning, by Max Tesla TL;DR Blask Index Trends turns a single Blask Index chart into decisions. It splits the curve into clear Rise/Fall/Flat segments, shows a clean Trend with mean and median as baselines, and scores the strength of each move with a Growth Index (-100 to […]
Introducing Blask Trends: see the signal behind the noise
Open a country dashboard and the picture is instant: Game #1 owns half the nation’s Share of Interest, while new titles race up the chart. That read-out is the Blask Index — think of it as the iGaming world’s Nasdaq, now tracking individual games. Built on our Share-of-Interest method, the Index quantifies raw player appetite, […]
Blask introduces a new AI-powered methodology for calculating CEB — tailored to the realities of both local and international iGaming brands. Gain deeper, market-specific insights to drive smarter decisions.
Blask introduces APS and CEB — two AI-powered metrics that redefine how iGaming brands measure acquisition potential and earning strength across markets.
Market share is no longer the sole measure of success. The real game-changer? Brand’s Accumulated Power (BAP). Discover why this metric is redefining strategy and how it empowers brands to thrive in a competitive landscape. Since the 1980s, marketing has evolved significantly from its foundational principles, many of which were crystallized in Philip Kotler’s landmark […]
