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When a market opens, every operator claims to be competing. Casino brand visibility metrics reveal who is actually building demand — and who is just holding a license. Brazil's 2025 data makes the difference impossible to ignore.
Market leaders in iGaming rarely lose their positions. When they do, regulators are often involved. Leaders in iGaming typically hold their ground. Smaller operators struggle to break through, and top rankings remain stable year after year. Blask data shows that several markets bucked this pattern in 2025. The biggest of such countries are the Philippines, […]
Most iGaming operators track GGR, deposits, and conversion rates — and miss the one thing that predicts all of them. This guide breaks down the metrics that actually measure casino brand performance: search demand, market share, and competitive benchmarks backed by Blask data.
Most market share data in iGaming is built on revenue — a backward-looking metric that arrives late and hides brand-level shifts. This guide explains how demand-based market share works, what BAP measures, and how operators use it to spot competitive movement before it shows up in financials.
Spain's iGaming market follows a clear seasonal rhythm — here's what Blask Index data reveals about its peaks, troughs, and timing.
Online gambling’s center of gravity is shifting. The headline figures still belong to Europe and North America, but the velocity — the places where something genuinely new is happening — is elsewhere. The global online gambling industry crossed €90.5 billion in revenue in 2025, with a projected compound annual growth rate of 10.5% through 2030. […]
Blask data demonstrates standard patterns persisted even in finalist countries.The AFCON 2025 tournament concluded on 18 January. The competition, with Morocco as host nation, kicked off on 21 December and featured 52 matches across 19 match days. Such an intensive schedule theoretically should have influenced iGaming metrics, especially in markets where favorites competed. However, Blask […]
Blask’s view of a mature Western European market where football remains the primary demand engine. Spain’s regulated online gambling market hit $1.7B GGR in 2024 (+17.6% YoY) — its best year since Law 13/2011 launched the regime. Blask ranks the country #22 globally by CEB ($1.6B), with 114 active brands and Blask Index that climbed […]
