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Blask data shows how much the Indian iGaming market depends on cricket events, especially on the domestic league. Cricket is the number one sport in India — Blask data reveals that iGaming demand in the country strictly follows the cricket calendar. The main booster is the Indian Premier League (IPL) — domestic league, running roughly […]
Provinces transitioning to an open market are set to solve a channelisation problem that monopoly regulation never did. Alberta is getting ready to become the second of Canada’s ten provinces to open its iGaming market to private operators, following Ontario, which did so four years ago. Many brands already operating in Ontario have expressed interest […]
Blask data reveals the dynamics of the booming events betting market as the regulators’ fight intensifies. According to Blask, prediction markets are the fastest-growing vertical in US iGaming. Demand for them, measured by Blask Index, rose 3.5x in 2025 but still remained well below the peak registered during the US presidential elections in autumn 2024. […]
Blask Index is the iGaming industry's answer to Nasdaq — a real-time metric built on AI and Share of Search data. It tracks player interest, brand performance, and market size with up to 95% accuracy.
Discover Blask’s journey to automated iGaming brand discovery: from keyword scraping to advanced computer vision and NLP, ensuring you never miss a competitor.
In developing Blask, we discovered that iGaming professionals spend significant time, resources, and budget on competitor analysis and performance benchmarking. Blask’s AI-driven technology streamlines this process. Let’s look at what it would actually take to do it yourself — and why most teams quietly give up halfway through. How many people are searching for a […]
Every March, something predictable happens in India’s iGaming market: it surges. Not just a little — the Blask Index, Blask’s measure of market-wide player demand, has nearly doubled on IPL opening day every year since 2017. Over nine seasons, that opening-day figure grew from 121,800 to 2,390,000. Eighteen-fold. This article is the definitive reference for […]
What if your platform knew what a bettor wanted before they even landed on your site? That’s not some distant vision of the future — it’s already happening. AI is no longer a buzzword in sports betting. It’s a competitive advantage. From outcome prediction to real-time personalization, operators using AI are seeing higher margins, sharper […]
Still running “add more games and pray” as your iGaming market strategy?Players now abandon slow lobbies in seconds, regulators dish out fines before your coffee cools, and a promo meant for London lands in São Paulo by lunch. No wonder 61 % of operators missed targets last year — while the data-savvy few banked 30 […]
Algorithms now call the shots in iGaming. Discover how predictive pricing, Blask Games, hour-by-hour Blask Index and AI-driven segmentation push revenue up, costs down and VIP loyalty through the roof.
AI is no longer sci-fi — it’s the new house edge. Discover how external metrics (APS, CEB, BAP, Blask Index) marry your internal FTD & GGR to expose growth gaps, plug churn leaks, and supercharge ROI.
