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Blask data reveals the scale of the grey area segment as sweepstakes operators come under regulatory scrutiny. Blask recently introduced sweepstakes casino analytics for the US iGaming market, and the segment proved to be huge. According to the January–May 2026 data, nationwide demand for sweepstakes brands was higher than user interest for traditional iGaming operators. […]
betPawa dominates the APS metric in emerging markets, while US-facing brands command larger CEB. Only two operators bridge both worlds. Blask data reveals an interesting divide: the brands dominating APS are rarely the same ones leading in CEB. It’s a classic trade-off between volume and value. This article breaks down the top 10 iGaming operators […]
Live casino content expansion is one of the key trends in Global iGaming, including Europe. Live games climb from the outsiders to the top-tier leaderboards. A few years ago, the iGaming world was captured by crash games, a trend that swept through LatAm and Africa. Today, a new tendency emerged — live casino content. Being […]
When a market opens, every operator claims to be competing. Casino brand visibility metrics reveal who is actually building demand — and who is just holding a license. Brazil's 2025 data makes the difference impossible to ignore.
Blackjack, tracked as a generic multi-operator search term rather than one studio’s product, tops the ranking of top casino games in Spain by share of interest, holding 42.8% of demand in July 2026 and every month since January 2024. Among branded titles, Pragmatic Play’s Sweet Bonanza leads at just 3.6%, the gap separating generic live-table […]
Market leaders in iGaming rarely lose their positions. When they do, regulators are often involved. Leaders in iGaming typically hold their ground. Smaller operators struggle to break through, and top rankings remain stable year after year. Blask data shows that several markets bucked this pattern in 2025. The biggest of such countries are the Philippines, […]
Most iGaming operators track GGR, deposits, and conversion rates — and miss the one thing that predicts all of them. This guide breaks down the metrics that actually measure casino brand performance: search demand, market share, and competitive benchmarks backed by Blask data.
Most market share data in iGaming is built on revenue — a backward-looking metric that arrives late and hides brand-level shifts. This guide explains how demand-based market share works, what BAP measures, and how operators use it to spot competitive movement before it shows up in financials.
Europe's six largest regulated iGaming markets generated over $27 billion in estimated revenue in 2025. But the growth stories couldn't be more different. Blask data maps where player demand is actually expanding — and where regulation is decoupling acquisition from revenue.
Where player demand grew the fastest in 2025 — and what the data says about why. The global gambling industry generated $643.74 billion in revenue in 2025, continuing a five-year growth streak. But that growth was far from evenly distributed. While mature markets in Western Europe and North America moved incrementally, four markets — the […]
Spain's iGaming market follows a clear seasonal rhythm — here's what Blask Index data reveals about its peaks, troughs, and timing.
